Services
Firefish Creative has worked with companies on issues that have various degrees of complexity. We have discovered that they share similar obstacles. We have developed 3 programs, Core Development, Realization and Single Issues, that address our most common engagements. The goal of our engagement is to help companies identify who they really are and communicate that in the marketplace in a powerful and engaging communication.
To learn more about each of these programs, please select a link below.
I. Discovery
The process begins with a series of interactive sessions where we learn what you stand for, what the publics perception is and what you consider success and failure. We review brand identity, strategic efforts, messaging, collateral and corporate culture.
II. Strategy
After succesfully identifying your core, we will make strategic and creative recommendations for your brand identity, collateral, value statement, marketing and advertising.
III. Implementation
All the research is meaningless if it’s not executed with design that is inspiring, bold and from the brand’s core. This is the step where it all comes together, where the intangible becomes the tangible. Design is the one thing that represents what your company is about without saying a word. It communicates your brand’s value and gets people excited - inspiring word of mouth.
I. Discovery
The realization process begins with a series of interactive sessions where we ask the questions - what is your vision? What are you passionate about? Who are your competitors? What will be your brands message? All to develop the brans’s core and its’ story.
II. Strategy
Our strategy is developed by identifying your target audience and market. Consumers and businesses alike have started to gain respect for smaller brands with great vision and speak to individualism. Our strategy will include recommendations for addressing you prospective consumer / client, brand identity, value statement, collateral, messaging and managing your marketing budget.
III. Implamentation
The strength of your brand both functional and aesthetics will affect your success.
Our design process will be strategic and speak to the realities of the marketplace.
There may be times where you do not require a comprehensive discovery, strategy and design implamentation. In this case, we can help you through these critical issues.
Some examples of what we consider to be Single Issues:
+ Project based graphic design services
+ Project Based web site design and development services
+ Assesment and critique of position, marketing strategey and collateral materials
This service is not a shortcut or work-around to our more comprehensive branding programs. To be considered for this service, you must be interested in addressing only a single issue.